Published: February 9, 2016| London
Moovit now offers Londoners the best multimodal experience thanks to a new partnership with DriveNow by BMW. Fully integrated into the app, the car sharing feature now offers even more ways to get around your city.
To make it work one has to install the DriveNow app and register for the service. After it is registered, customer has to locate preferred pick-up spot on the Moovit map. A number of available cars nearby noted with the DriveNow icon will be seen. After tapping the icon and reviewing the car details, the customer has to tap Reserve and start the trip.
Partnering with another app will expand BMW’s reach and emphasize its environmental awareness to like-minded consumers. By partnering with Moovit and integrating DriveNow’s fleet of 290 cars into the app, BMW is helping people to compare every transport option in London at the click of the button.
With the partnership, Moovit users will be able to rent a car when they need one in accordance with the “pick up anywhere, drop off anywhere” slogan. A map will show all the DriveNow vehicles in the area, which consumers can rent for as long as they wish, with billing by the minute.
Also included within the app are options of finding and renting bicycles, as well as tracking trains and buses.
Moovit operates in 800 cities and more than 60 countries, providing BMW with an enormous platform for expansion. At present, most automotive brands have localized mobility sharing available in a small number of cities. This partnership could help BMW get out in front and show that automakers can be major players in the mobility service market.
BMW was an investor in Moovit’s most recent round of funding. The new relationship thus builds upon the existing sign of faith and helps position BMW as an environmentally-friendly option among other automakers.
Source: Moovit, Luxurydaily