In order to further strengthen its new value creation in the areas of digital and connected mobility products Honda’s research and development subsidiary has acquired all of the outstanding shares of the California-based Drivemode, Inc.
Drivemode is a startup that develops and operates smartphone-based connected services, excelling in multiple areas such as the development of the user interface and application as well as cloud-based technologies. Honda R&D and Drivemode have been collaborating and conducting joint development activities since 2015 through the Honda Xcelerator program, an open innovation program Honda has been pursuing on a global basis.
In April 2019, Honda newly established the Digital Solution Center within Honda R&D, which will focus on creating new value through utilization of digital technologies. With this acquisition, the Digital Solution Center and Drivemode will work together to accelerate new value creation in the area of connected mobility services.
“As a step toward the realization of value creation for mobility and enhancing people’s daily lives, which is an integral part of Honda’s 2030 Vision, we decided to further enhance our collaborative relationship with Drivemode,” said Toshihiro Mibe, President and Representative Director of Honda R&D. “We are confident that new value creation will become possible when Drivemode’s outstanding human resources, innovative software technologies and extensive experience as a venture company are combined with Honda’s product development technology and capability. We will strive to offer connected services which will please our customers while leveraging our respective strengths.
Source: Press Release