Content and MultimediaInfotainment

VOXXHirschmann to integrate vehicle specific Slingplayer app in its in-car infotainment products

Published: November 12, 2014 | United States

VOXX International Corporation announced that its wholly-owned subsidiary, VOXXHirschmann, has formed a strategic partnership with Sling Media to bring the ‘Home Television Experience’ directly into the Vehicle. The partnership will allow VOXXHirschmann to integrate a customized vehicle specific version of the Slingplayer app into its OEM designed rear-seat entertainment and vehicle connectivity line of products. This integration will give Slingbox owners the ability to watch live or recorded programming from their home cable or satellite TV subscription directly in the vehicle.

Slingbox Media

Under the terms of the agreement, VOXXHirschmann will become the exclusive automotive supplier of the Slingbox/Slingplayer solution operating in any vehicle entertainment sub system on a worldwide basis. Access to live TV, on-demand services and DVR content from a consumer’s set top box has to date been limited to desktop and portable devices.

The two companies will be working jointly to integrate the Slingbox technology including software and various applications into its new, Evolution Series (EVO) Rear Seat Infotainment family currently under development. The EVO system would contain the “connectivity smarts” of the entire system including the embedded Slingplayer app and will stream multiple types of media content wirelessly and/or wired to display monitors in the vehicle inclusive of BYOD. The EVO series with Slingbox integration will be available in all rear seat entertainment form factors including customized headrest systems, seat back mounted displays or overhead flip down monitors.  Additionally, consumers will have the ability to access content from any portable device brought into the vehicle and then stream directly to the installed monitors through multiple wired or wireless connectivity options. The Company expects to have the new EVO product for OEMs, integrating Slingbox technology within a 12-18 month period.

Furthermore, the companies will also be working to integrate Slingbox technology into their embedded tuner modules or intelligent antenna systems, which when complete, will be integrated directly into the vehicle at the factory level as a Tier1 or Tier2 automotive OEM production offering. 

“We are very excited with this partnership as it represents another first-to-market for our company and holds significant potential for our Automotive OEM group. One of the most compelling factors behind our acquisition of Hirschmann was the development of new technologies within their mobile multimedia tuners and intelligent antennas combined with our advanced North American Rear Seat Infotainment systems. We are positioned to bring to market connected solutions for OEMs that will provide true competitive differentiation. This is yet another example of our leadership position in the OEM category and while revenues may be 1-2 years away, we are confident that the exclusive addition of Slingbox technology to our offering will help us grow our top-line and expand our business within the global OEM marketplace.”Pat Lavelle, VOXX International’s President and CEO

Source: VOXX International Corporation


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