ADASAutonomousContent and MultimediaInfotainment

Memory chips in Audi to be provided by Samsung

Published:  November 26 2015 | South Korea

Samsung Electronics Co Ltd will provide memory chip products to Volkswagen’s Audi after entering into a strategic partnership with the luxury German automaker, the South Korean electronics giant said in a blog post. Few months back, Audi signed a deal with Renesas Electronics for automotive semiconductor program.

Samsung Electronics and its sister companies have been making a push to supply components to makers of increasingly sophisticated automobiles. No financial terms were disclosed. Samsung Electronics said it will provide cutting-edge memory chips to Audi’s future “infotainment”, dashboard and driver assistance applications.

The Audi Progressive SemiConductor Program is designed to make the latest semiconductor technologies available in cars, while increasing reliability, with the aim of intensifying the role and engagement of semiconductor companies in the process. Based on the strategic partnership, Samsung will provide its latest memory products including 20-nanometer LPDDR4 DRAM and 10-nanometer class eMMC (embedded multimedia card) 5.1 to Audi’s future infotainment, dashboard and ADAS (Advanced Driver Assistance Systems) automotive applications.

Source: Reuters 

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