Connected Vehicle

China: Honda establishes Hynex Mobility Service, a JV for connected services business

Honda Motor (China) Investment Co., Ltd., announced the establishment of Hynex Mobility Service, a new joint venture company with Neusoft Reach Automotive Technology (Shanghai). Hynex Mobility Service will work on connected services for vehicle passengers using Honda Connect. The JV will be based in Dalian and is scheduled to begin operations from July 1, 2020.

Neusoft Reach, has been working on emerging technologies such as AI and big data. It offers a services and solutions the area of- ICV, automated driving, automotive powertrains, mobility services and connected cyber security.

Comments by Katsushi Inoue, President of Honda Motor (China) Investment Co., Ltd.

“It is our great pleasure to be able to accelerate our advancements toward next-generation connected services under the strategic partnership with Neusoft Reach. Based on our global vision to serve people worldwide with the ‘joy of expanding their life’s potential,’ Honda has been realizing the FUNTEC WORLD through creating value for mobility and people’s daily lives here in China. In this process, Honda and Neusoft Reach have developed a solid foundation for collaboration in various areas including research and development of electric vehicles and mobility sharing. Now, we will collaborate in the area of next-generation connected services and accelerate the creation of new value in FUN-filled mobility products while taking advantage of the respective strengths of the two companies.”

Comments by Mr. Wang Haifeng, President of Neusoft Corporation and Chairman of Neusoft Reach Automotive Technology(Shanghai)Co., Ltd.

“Since its foundation, Neusoft Reach has been bringing about innovations and transformations to automobile industries and technologies with the goal to ‘add new value to automobiles through software.’ During the last several years, Neusoft Reach has been deepening its collaboration with Honda in various areas including the development of electric vehicles, mobility sharing business, and newly added connected services business. Neusoft Reach will demonstrate our strengths in the research and development of software for connected services and continue working with Honda to further expand the potential of mobility.” 

About Hynex Mobility Service

Company nameHynex Mobility Service Co., Ltd.
LocationDalian, Liaoning Province, China
ExecutivesChairman: Katsushi Inoue 
Vice Chairman: Wang Haifeng 
President: Zhai Haitao
Executive Vice President: Naoki Hayashibe
Capital300 million R.M.B. 
Investments51% Honda Motor (China) Investment Co., Ltd.
49% Neusoft Reach Automotive Technology (Shanghai) Co., Ltd.

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