At the 2023 Munich Auto Show (IAA), BMW showcased their vision for the future of automotive technology with the introduction of the Neue Klasse, a next-generation line of vehicles set to redefine the driving and digital experience. Among the many innovations showcased, the standout feature was the brand new and futuristic digital ecosystem, headlined by a revamped iDrive (iDrive 10 or iDrive X to be called), a revolutionary infotainment system that promises to transform the way we interact with our cars.
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