Dublin, Nov. 15, 2023 (GLOBE NEWSWIRE) — The “Passenger Vehicle OEM Strategies for Automotive Operating Systems” report delves into the nuances of managing the challenges that come with OS development and provides insights into changing supply chains. Additionally, it explores the promising growth opportunities awaiting market players in the thriving SDV sector.
The automotive industry is undergoing a major transition and redefining the vehicle development process. OEMs have chosen to adopt the software-defined vehicle (SDV) development approach. This decision aims to include numerous technologies tied to the concept of connected, autonomous, shared, and electric (CASE) mobility. With the SDV approach, OEMs extend features and functions that they can update throughout the vehicle life cycle. This provides opportunities for recurring and sustainable revenue.
To achieve an SDV, OEM are redesigning vehicle electrical/electronic (EE) architecture by consolidating functions in domains and zones. They are making huge investments in software development, and specifically in a base software platform, that will enable them to extend software-driven features and functions called the vehicle operating system (OS).
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