Sasken & JOYNEXT form automotive tech partnership

BANGALORE, India, April 16, 2024 /PRNewswire/ — Sasken Technologies Limited and JOYNEXT, a player in automotive technology, which develops intelligent connected vehicle systems for a safe, personalized, and adaptable driving experience, announced a strategic partnership to collaborate on the development and launch of platforms for both in-vehicle systems (navigation, digital cockpit and 5G telematics) and off-vehicle cloud and digital services leveraging emerging technologies for the automotive industry.

Sasken and JOYNEXT will leverage their complementary expertise, global presence, and strong ecosystems to deliver innovative and integrated solutions to the automotive industry. This collaboration will enable faster time to market with the best IPs. It will also provide unparalleled support throughout the product development process. The partnership between JOYNEXT and Sasken aims to address the complex needs of the automotive market. They combine JOYNEXT’s advanced automotive solutions with Sasken’s innovative hardware and software capabilities. This includes chip-to-cloud cognitive engineering, connected car solutions, edge computing solutions, computer vision, generative AI, and cybersecurity, all to deliver enhanced customer experiences.

“We are excited to collaborate with JOYNEXT, as their automotive industry expertise aligns perfectly with Sasken’s ambition to maintain a leadership position in the global automotive market,” said Mr. Abhijit Kabra, CEO, Sasken Technologies. “We can provide unique value to our customers by leveraging our respective strengths. This can also accelerate technological advancements in the automotive industry.”

The partnership began with a multi-year collaboration focused on automotive software maintenance for navigation and ASPICE compliance. The task encompasses defining and implementing enhancements for new products, ensuring alignment with evolving Software Defined Vehicle architectures. Sasken will drive the initiative to address EV challenges such as range anxiety, compatibility with navigation ecosystem players. They will increase driver confidence by incorporating real-time data on charging points, driving terrains, and integration with ADAS systems. Proprietary algorithms will optimise battery range for safer, more efficient journeys.

“We at JOYNEXT are excited to join forces with Sasken,” said Stavros Mitrakis, CEO of JOYNEXT. “We will be able to develop solutions that not only address today’s challenges but also anticipate the needs of the future. By leveraging Sasken’s strong hardware and software capabilities and our extensive automotive domain knowledge. Moreover, we are confident that this partnership will enhance our product offering. It will enable us to deliver more innovative, safer, and more enjoyable driving experiences to our customers.”

The aim of the partnership between Sasken and JOYNEXT is to push the boundaries of product innovation. Additionally, it aims to ensure that products reach the market more efficiently. Moreover, they are equipped with the latest technology and tailored to meet the ever-changing demands of consumers.

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