Connected Vehicle

Partnership between Tactile Mobility and HERE Technologies

Tactile Mobility, a tactile virtual sensing and data company for automakers, municipalities, road authorities and fleet managers, and HERE Technologies, a location platform services provider, are partnering to release and commercialize Tactile Mobility’s tactile virtual sensing data, including data on road conditions, on the HERE Marketplace for location-based data. Joining other premium mobility brands, Tactile Mobility will expand its commercial reach to automotive and municipal customers seeking tactile data.

The companies believe that this newfound commercial relationship will accelerate the sale of tactile data to companies seeking to develop services and products based on how vehicles “feel” the road. The HERE Marketplace will enable large collections of tactile data to be brought to market for a range of potential customers and support the easy transmission of data for new location-based applications and solutions.

Currently embedded in multiple major car manufacturers’ vehicles, Tactile Mobility’s software utilizes a vehicle’s built-in, non-visual sensor data, including wheel speed, wheel angle, RPM, and more, to calculate valuable information on vehicle-road dynamics and to create two data models that enable safer and more enjoyable driving in diverse environments: VehicleDNA, a representation of each vehicle’s unique characteristics, including engine and braking efficiency, tire health, and fuel consumption; and SurfaceDNA, a mapping layer of road conditions and hazards that offers an in-depth and real-time view of driving environments to support planned maintenance, live hazard detection, post-accident analysis, and more.

Road condition data sourced from Tactile Mobility’s unique tactile sensing technology will be shared on the HERE Marketplace for purchase by a range of data-seeking customers, including automakers and municipalities, to fulfill diverse industry needs. Tactile Mobility will contribute over 10 terabytes of data on road conditions including grip levels and pavement surface conditions, collected across more than 1.5 billion road segments of 30 meters across Europe and North America.

“We’re thrilled to introduce our unique tactile data to the HERE Marketplace, where it can serve a myriad of purposes, including enhancing vehicle safety, road safety and road asset management,” said Eitan Grosbard, Vice President of Business Development of Tactile Mobility. “With its innovative data marketplace, HERE Technologies is fast becoming a leading data provider in the mobility world. By leveraging their platform, we can accelerate our mission to bring tactile data to players at the forefront of the mobility industries. This is yet another milestone for Tactile Mobility as we expand our global reach.”

Source: Tactile Mobility

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